Post by account_disabled on Feb 27, 2024 2:58:58 GMT -5
When creating the strategy we still thought about employer branding as a new separate product We came to the conclusion that although EB activities should be consistent with the rest of the companys activities they usually have their own unique character which does not necessarily have to be identical to business communication It is important that EBs activities are authentic and reflect the spirit of the organization So why not highlight EB visually We decided to include a new visual identification in our strategy to refresh our image as an employer
We did not want to introduce radical changes and completely change the companys identification Instead we treated EB as a separate product We have introduced graphic elements that effectively appeal to our target group Azerbaijan Mobile Number List are modern and vivid We didnt develop a whole new key visual but we did what we simply needed for everyday work a set of guidelines that help us create consistent graphics presentations and other graphic materials Teams backgrounds and other smaller elements that please the eye and add freshness to our image Thanks to these small visual changes our EB communication has become more attractive fresh and attracts the attention of potential candidates We now have the opportunity to create materials that are consistent with the spirit of COI and perfectly reflect
our identity as an employer Case New visual identification in COI An example of the employers visual identification made by Magda Pilaczynska roll up and wall The icing on the cake planning activities We now come to the icing on the cake of our EB strategy specific plans After all strategy is according to PWNs definition a wellthoughtout action plan so it cannot end with theory Its time to move on to practice A good EB strategy should include a specific action plan for the coming weeks and months Of course plans may change but its good to have a framework to fall back on.
We did not want to introduce radical changes and completely change the companys identification Instead we treated EB as a separate product We have introduced graphic elements that effectively appeal to our target group Azerbaijan Mobile Number List are modern and vivid We didnt develop a whole new key visual but we did what we simply needed for everyday work a set of guidelines that help us create consistent graphics presentations and other graphic materials Teams backgrounds and other smaller elements that please the eye and add freshness to our image Thanks to these small visual changes our EB communication has become more attractive fresh and attracts the attention of potential candidates We now have the opportunity to create materials that are consistent with the spirit of COI and perfectly reflect
our identity as an employer Case New visual identification in COI An example of the employers visual identification made by Magda Pilaczynska roll up and wall The icing on the cake planning activities We now come to the icing on the cake of our EB strategy specific plans After all strategy is according to PWNs definition a wellthoughtout action plan so it cannot end with theory Its time to move on to practice A good EB strategy should include a specific action plan for the coming weeks and months Of course plans may change but its good to have a framework to fall back on.